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Red Barn (restaurant)

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Red Barn
Company typeState incorporated
IndustryFast food chain restaurants
Founded1961; 63 years ago (1961)
FounderDon Six, Martin Levine and Jim Kirst
Defunct1988; 36 years ago (1988) as Red Barn (remaining opened stores became "The Farm")
FateFranchise licenses were allowed to expire and stores were closed. Some opened stores however became "The Farm".
Headquarters
Dayton, Ohio
,
United States
Number of locations
Between 300–400 restaurants in 19 states at its peak. Locations in Canada and Australia as well.
OwnersDon Six, Martin Levine and Jim Kirst (founders 1961)
Richard O. Kearns – Red Barn System, Inc. (1963)
United Servomation (late 1960s)
City Investing Company (1978)

The Red Barn restaurant was a fast-food restaurant chain founded in 1961 in Springfield, Ohio, by Don Six, Martin Levine, and Jim Kirst. In 1963, the small chain was purchased by Richard O. Kearns, operated as Red Barn System, with the offices moving briefly to Dayton, Ohio and in August 1964 to Fort Lauderdale, Florida. During the late 1960s United Servomation, also called Servomation, bought the Red Barn chain.[1] In 1978 United Servomation merged with the City Investing Company's GDV division which also owned the Motel 6 motel chain.[1][2] Only interested in real estate, construction, and financial services the new owners ceased advertising for the chain along with allowing the franchise leases to expire with the last of the leases expiring around 1988.[1][3] At its peak, Red Barn had 300–400 restaurants in 19 states, as well as outlets in southern Ontario, elsewhere in Canada, and Australia.[4]

Following the shutdown of operations, most of the Red Barn buildings were converted for other uses. A few of the chain restaurants were renamed "The Farm" in various states and continued serving the same menu items available when they were under their Red Barn franchise. There were two locations under "The Farm" name in Racine, Wisconsin and Bradford, Pennsylvania that served the same menu items. The Bradford location closed for a brief period in 2014 from a small fire and permanently closed in December 2015.[5][6] The Racine, Wisconsin store closed on February 2, 2020.[7] The Australian Red Barn stores were sold and converted into McDonald's locations.

History

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Building design

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A former Red Barn location at 1725 Dundas St East in Mississauga, Ontario, is now a Mr. Sub restaurant.

Originally, the Red Barn restaurants were in the shape of barns with a glass front and limited seating. The design of the building was patented in 1962 by Red Barn Systems, Incorporated of Springfield, Ohio, which granted the franchise licenses.[8] Later buildings had the familiar fast-food style mansard roof which allowed them to comply to more local building codes.

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Hamburger Hungry

They were known for "Big Barney" (a hamburger similar to a Big Mac) and the "Barnbuster" (similar to a Quarter Pounder or Whopper.)[9] The chain was quite forward-looking with their food choices: the Big Barney predated the Big Mac by a few years, and it was the first chain to have self-service salad bars.[10]

Advertising and promotions

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Chicken Hungry
Big Fish Hungry

The restaurant chain had a TV commercial jingle whose lyrics were: "When the hungries hit / When the hungries hit / Hit the Red Barn." Another commercial jingle used in North East Ohio included the line "You'll find more of what you are hankerin' for, at the Red Barn." Three mascots were used in the franchise's commercials: "Hamburger Hungry" (a humanoid figure with a hamburger in bun for a head); "Chicken Hungry" (a chicken leg); and "Big Fish Hungry" (a blue fish).[11][12]

In Australia, the appearance of Red Barney was common on Cartoon Corner with Daryl Somers. He was an affable clown who gave away prizes and preceded Ronald McDonald.

In the spring of 1970, the chain found itself at the center of controversy when a franchisee wanted to erect a store in Dinkytown, a neighborhood adjacent to the University of Minnesota-East Bank campus in Minneapolis MN. Protestors, who were already riding a wave of anti-corporatism, as well as an anti-Vietnam war sentiment, occupied a vacant building on the property that the Red Barn franchisee owned. The franchisee eventually demolished the building. However, the restaurant was never built, and the property was later sold off.[13] A Red Barn location later opened nearby in Stadium Village.

See also

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References

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  1. ^ a b c "Service America Corp. – Company Profile, Information, Business Description, History, Background Information on Service America Corp". www.referenceforbusiness.com. Retrieved 2 December 2017.
  2. ^ "Motel 6 – Company History". www.company-histories.com. Retrieved 2 December 2017.
  3. ^ Rich Perrott (September 2, 2010). "barnbuster".
  4. ^ "Being Spotless and cleaning up". The Age. 30 September 2006. Retrieved 31 October 2009.
  5. ^ "The Farm Family Restaurant closing, for sale". The Bradford Era. December 19, 2015.
  6. ^ "Down on the Farm: Farm Family Restaurant slated to reopen on Tuesday". The Bradford Era. January 30, 2015.
  7. ^ "The Farm diner has closed, gone out to pasture". The Journal Times. February 27, 2019.
  8. ^ "Publication Number: D0192414". United States Patent and Trademark Office. March 20, 1962. Retrieved 31 October 2009.
  9. ^ Dyer, Stan (November 20, 2008). "Memory Lane: the Red Barn". ezineseeker.com. Archived from the original on July 11, 2012. Retrieved 31 October 2009.
  10. ^ "Throwback Thursday: Remember The Red Barn and its Barnbuster burgers?". Penn Live. June 26, 2014.
  11. ^ Cheney, Jill (December 15, 1972). "Red Barn Wins Battle Against 'Hungries'". The Ledger. Retrieved October 31, 2009.
  12. ^ "Red Barn". Marlow Heights 60s and 70s. Retrieved November 3, 2015.
  13. ^ Germaine, Bob. "Burger barn beef reheated Film project documents 1970 Dinkytown Red Barn protest". Barn Buster. Archived from the original on June 20, 2014. Retrieved June 10, 2019.
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